Brad Ferris.au
Brisbane · Australia

Brad Ferris

Director  ·  Investor  ·  AI Strategy & Governance

Auditor turned operator turned director. Board-level AI and cyber governance for Australian companies at a regulatory moment that demands operator depth and technical literacy, not just oversight.

Currently considering board appointments.Get in touchRead The Director's Lens
Brad Ferris
The Director's Lens · Signature series
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Edition 01AI Regulation6 September 2026

The Submission Your Board Never Saw

Submissions to the Reserve Bank's payments review have split the Australian industry over whether AI agents that transact for a customer should be regulated now, with CBA, Westpac and ANZ on one side and NAB, Visa, American Express and Apple on the other. The split is a map of where the loss lands when an agent gets it wrong, and your own company's position on that map was lodged without the board ever reading it.

One boardroom question

Did this company lodge a submission to the RBA's payments review, what did it ask for on agents that transact for a customer, and which director read it before it went?

About

The short version.

Twelve years at EY across Brisbane and Sydney — Big Four audit, then transactions: financial and operational due diligence. In 2018 I co-founded REDD Digital, where I served as CEO and Managing Director, building a managed IT and managed security services business delivering to Queensland government agencies and departments. We sold to a US private equity acquirer in 2025.

Today I run Orange AI —an AI consultancy focused on strategy, operating model redesign, automation, and development—and serve as principal of a multi-entity family investment office. I completed the AICD Company Directors Course in 2026 (GAICD) and remain a registered Chartered Accountant through Chartered Accountants Australia & New Zealand.

I'm currently seeking independent board positions where operator-depth technology experience and active capital-allocation are load-bearing — NFP, medium private, major private, and ASX boards alike.

Brad Ferris
The credential chain
2005 — 2017
EY · Audit & Transactions
Big Four audit and financial and operational due diligence. Brisbane and Sydney.
2018 — 2025
REDD Digital
Co-Founder, CEO and Managing Director. Built, ran, and exited a managed IT and managed security services business. Sold to a US PE acquirer.
Current
Orange AI
Active AI consultancy. Strategy, automation, and development.
Current
Family Investment Office
Principal of a multi-entity family investment office. Active capital allocation.
2026
GAICD
AICD Company Directors Course. Formal director credential.
Current
Chartered Accountant
Registered member of Chartered Accountants Australia & New Zealand. Current professional-body credential.
Signature series

The Director's Lens.

A director's perspective on AI, technology, cyber security, capital, and the boardroom. Each edition takes a real-world governance moment and reads it through a director's lens.

Researched and drafted by Brad's agentic AI team. Edited and published by Brad Ferris.

Contact

Get in touch.

For board opportunities, advisory engagements, or AI strategy conversations. Email is the fastest path; my AI agents help me triage, but every reply is mine.